DEBORAH

Deborah Malone

Founder, The Internationalist

 

Deborah Malone, is an acknowledged marketing industry leader. She is the Founder of The Internationalist and a global partner of the ANA/Association of National Advertisers for THE INTERNATIONALIST 1000 initiative- 1000 Marketers Around the World Reinventing Marketing. She is the author of The Reinvention of Marketing (Vol 1) with chapter collaboration from some of the world’s top marketers and internationalists. The Reinvention of Marketing (Vol 2), featuring a new roster of marketing leaders debuts in 2020.

She also created Ad Age International, served as Global CEO of the International Advertising

Association, and is a champion for international marketing so it is credited as a significant business force for purposeful communications, consumer benefit, and brand growth.

The Internationalist has collaborated with the ANA in their recent launch of the Center for Brand Purpose by authoring a new playbook series for marketers, the first of which is titled Discovering Brand Purpose: A Playbook for Uncovering the “Why” Of Your Business, written by Deborah Malone. The Internationalist’s 8-year-old initiative entitled Marketing Makes a World of Difference, conceived by Ms. Malone, is also a hallmark of the Center for Brand Purpose.

The Internationalist focuses on the reinvention of marketing around the globe by connecting the people and ideas in international marketing and advertising through original content, intelligence, thought leadership, community, collaboration, and influence. Marketer driven, The Internationalist has become a trusted source for international best practices, and is dedicated to the business needs and challenges of international marketing professionals as they participate in multinational brand building and aspire to world class standards. Originally created as a trade publication, The Internationalist connects a global audience through content, insights and case studies in print, online and in-person– via peer-to-peer marketer events including Dinners, Think Tanks, Awards and Summits- all to better serve the needs of this fast-changing community.