Crisis Management Strategy
When a tsunami struck Japan in March 2011, several Walmart (Seiyu) stores were in the affected area of Sendai. Working out of Hong Kong, Anthony played a key role in the disaster recovery program. He handled most international media inquiries, led the initial set up of meaningful CSR recovery projects with NGOs in tandem with his team on the ground in Japan, and helped raise funds internally for Japan colleagues, becoming a key interface between the Japan team and Walmart International. Walmart was recognized by government officials, customers and the international and local news media for their positive action in Sendai.